Exhibitions and conferences in the fuel and energy sector can reach a different level

14.06.2020       

In the group *** deputy director of the Moscow oil and gas conferences" Irina Sycheva announced a new format for the company's work: "New working conditions, the decline of traditional ​ exhibitions and conferences, make us move away from events towards multimedia, and most importantly — a deeper introduction of the participants to each other long before the start of the event. We are already preparing several such platforms (tools for promotion). We would be grateful for comments and suggestions. We invite the media and authors of articles to cooperate!"

In a discussion on the problem, one of the community members, in particular, noted: “I have long been allergic to attempts to stupidly move regular conferences online. It got to the point of idiocy when the organizers of zoom conferences began to invite participants to virtual receptions, inviting them to wear evening dresses, pour champagne and sit in front of a webcam. Annoying numerous streams with or without reason, of which there are hundreds every day, and at the same time. A primitive and misguided approach…

This slide shows the correct vector. We need to improve, of course, but the direction is right. The point is that before the event itself, in advance, and not live on zoom, give the participants the opportunity to present their capabilities. Moscow oil and gas conferences, specialize in interaction between customers and suppliers and contractors of the fuel and energy complex. They allow each participant of the new format event to place a whole block of their proposals. Here are videos, articles, company descriptions, product specifications, presentation of managers, placement on maps and more. Therefore, by the beginning of the online event, everyone is familiar with the participants, meaningful questions have been formed, and communication on zoom turns from ordinary chatter into a constructive dialogue. The benefits of such an event increase by an order of magnitude. The format, if developed, replaces both the exhibition and the conference. It is this format that is the future, regardless of whether offline parties open or not. While offline is closed, there is simply no alternative to the approach, and when they open, it will allow taking events to another level &